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	<title>Multichannel Marketing for B2B Marketers&#187; B2B Marketing</title>
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		<title>Lead Generation: Five Online Revenue Killers</title>
		<link>http://www.mailinglistsblog.com/affiliate-marketing/lead-generation-online-revenue-killers/</link>
		<comments>http://www.mailinglistsblog.com/affiliate-marketing/lead-generation-online-revenue-killers/#comments</comments>
		<pubDate>Tue, 24 Aug 2010 15:51:03 +0000</pubDate>
		<dc:creator>TopCat</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[Coregistration]]></category>

		<guid isPermaLink="false">http://www.mailinglistsblog.com/?p=1214</guid>
		<description><![CDATA[Want to lose money on the Internet? 
There are many ways to go about it. You can use the wrong email marketing lists or the wrong ecommerce platform. Or, you can make fundamental marketing errors. Here are five surefire revenue killers, as described by Janet Attard:
1. Your ads and your website don&#8217;t use the same [...]]]></description>
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		<title>List Marketing: How to Find a Supplier</title>
		<link>http://www.mailinglistsblog.com/direct-marketing/find-supplier/</link>
		<comments>http://www.mailinglistsblog.com/direct-marketing/find-supplier/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 17:27:53 +0000</pubDate>
		<dc:creator>TopCat</dc:creator>
				<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[B2B Marketing]]></category>

		<guid isPermaLink="false">http://www.mailinglistsblog.com/?p=1193</guid>
		<description><![CDATA[B2B author Ruth Stevens has done it again. In a LinkedIn post titled, “Why Buying Marketing Data is Like Buying a Used Car,” she challenged the effectiveness of compiled data. 
While most records are accurate, some vendors are weak in certain verticals, or do not have enough contact names, she wrote. One takeaway: Select your [...]]]></description>
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		<title>Email Marketing: How to Get Your Email Opened</title>
		<link>http://www.mailinglistsblog.com/email-marketing/email-marketing-email-opened/</link>
		<comments>http://www.mailinglistsblog.com/email-marketing/email-marketing-email-opened/#comments</comments>
		<pubDate>Tue, 03 Aug 2010 14:22:35 +0000</pubDate>
		<dc:creator>TopCat</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Email List]]></category>

		<guid isPermaLink="false">http://www.mailinglistsblog.com/?p=1188</guid>
		<description><![CDATA[Ready for another gloomy update on the decline in email metrics? Open rates worldwide fell from 14% in the first half of 2007 to 11.2% in the second half of 2009, Emarketer reports.  
There are many possible causes: cluttered inboxes, the use of mobile devices and the blocking of email images. But we wonder [...]]]></description>
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		<title>Direct Mail Tops Marketing Budgets</title>
		<link>http://www.mailinglistsblog.com/direct-marketing/direct-mail-tops-marketing-budgets/</link>
		<comments>http://www.mailinglistsblog.com/direct-marketing/direct-mail-tops-marketing-budgets/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 17:21:50 +0000</pubDate>
		<dc:creator>TopCat</dc:creator>
				<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Direct Mail]]></category>

		<guid isPermaLink="false">http://www.mailinglistsblog.com/?p=1185</guid>
		<description><![CDATA[Question: Which medium still gets the biggest slice of the average marketing budget? You’re wrong if you said television or the Web. 
The answer is direct mail. 
Yes, despite their growing activity online, firms still allocate 17% to postal mail. And that’s “larger than the share held by any other media,” according to a new [...]]]></description>
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		<title>IBM Targets Millennial Techies</title>
		<link>http://www.mailinglistsblog.com/mailing-list-updates/b2b-marketing-mailing-list-updates/ibm-targets-millennial-techies/</link>
		<comments>http://www.mailinglistsblog.com/mailing-list-updates/b2b-marketing-mailing-list-updates/ibm-targets-millennial-techies/#comments</comments>
		<pubDate>Sun, 01 Aug 2010 19:05:30 +0000</pubDate>
		<dc:creator>TopCat</dc:creator>
				<category><![CDATA[B2B Marketing]]></category>
		<category><![CDATA[Customer Acquisition]]></category>
		<category><![CDATA[Direct Marketing]]></category>

		<guid isPermaLink="false">http://www.mailinglistsblog.com/?p=1179</guid>
		<description><![CDATA[Want to reach the real decision makers on inhouse IT teams? Do what IBM has done: Go after the Millennials. 
People in this group are young and lack buying authority. But they are tech-savvy and exert a huge influence on what gets bought, said Pamela Evans, senior marketing manager, Web marketing, Worldwide Software group for [...]]]></description>
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